Bewhit is a luxury glueless wig brand founded by best friends Bernice and Whitney, built on comfort, curiosity, and the belief that beauty should never come at the expense of your crown.

Born from a decade-long friendship rooted in honesty and lived experience, Bewhit was created to challenge the norms of the hair industry. Like many women, we navigated years of discomfort — from wigs that compromised scalp health to time-consuming routines that demanded too much. We knew there had to be a better, more intentional approach to luxury hair.

As a Black and Asian co-founder duo, we bring complementary perspectives and skill sets. We dedicated hundreds of hours to research — visiting factories, studying hair processing methods and chemicals, and speaking with vendors to understand what truly matters. We weren't interested in industry shortcuts, only peace of mind.